our history

juannavarro > History


From the beginning we have been devoted to manufacture high-quality products, which has contributed to our reputation as one of the best paprika manufacturers among our competitors and customers.

Juan Navarro García, S.A.U exports to countries all around the world. Under the management of Mr José Antonio Martínez Campillo, the growth of our company led us to establish an exportation programme in which France and South America were our first targets, later followed by Germany, the United Kingdom, Canada and the United States.

During 1964, Juan José Martínez Navarro – Mr José Antonio’s son, the great-great-grandson of the founding member and our current manager – took over the company. He increased the production and sales to 2,500 tons of paprika and 1,500 tons of paprika for oleoresin, with 80% of our production allocated to exportation.


A family-run business with long experience in the agricultural sector.

The young and enthusiastic board of directors works on the consolidation and increase of the current worldwide leadership of our company.

From 1998 to the present, the sixth generation has been completely involved in the company (Juan Luis, Marina and Pablo). They have positioned the company as a worldwide reference selling over 6,000 tons of paprika and 2,500 tons of paprika for oleoresin across all five continents.

Due to our commitment to improve every day, we have also given organic paprika since 2004.

JUAN NAVARRO GARCIA S.A.U is proud of the work of its employees, where the quality is the main objective.

We would like to thank our customers and friends for their trust during all these years, which has given us the chance to prove our professionalism as manufacturers and to care about the products we manufacture. Our products are exported to all five continents under the trade mark "EL BATURRO".

Our trajectory




The company moved to the current premises.


Installation of a hexane extraction plant for paprika oleoresin.


Installation of a steam injection plant.


Quality certifications.


Investment of more than 500,000 euros to improve our facilities.


Installation of a new laboratory with best equipment for physico-chemical and microbiological analyses.


Installation of a second steam injection plant. Investment of more than 2,000,000 euros in new facilities and warehouses.